7 Best Personal Branding Courses to Transform Your Life and Business

What are you known for? Here are the best personal branding courses online to help you create an impactful physical and digital presence. 

7 Best Personal Branding Courses to Transform Your Life and Business

In today’s influencer-focused society, personal branding is everything. 

Through your personal brand, you let people know who you are and how you want to be remembered. It’s what sets you apart from every other person on the street - or online platform. 

Here is a list of the best personal branding courses for professionals, entrepreneurs, and anyone else who wants to create a memorable impression in any social interaction. 

These courses will help you figure out what exactly you bring to the table, how to connect authentically, and how to convey your personal or brand message in the most powerful way possible. 

This post may contain affiliate links. Please read my disclosure for more information.

What are the Best Personal Branding Courses?

Here are the best personal branding courses to enroll in online this year: 

1. Do Things, Tell People: The Power of Personal Branding

Do Things, Tell People: The Power of Personal Branding

You’re doing incredible things. But are you telling people?

Don’t leave it up to someone else to tell your story.

Whether you’re a student entrepreneur or a seasoned executive, building a strong personal brand is essential to succeeding in the modern economy.

In this popular 36-minute Skillshare class, you will learn how to construct the core elements of your personal brand. 

More specifically, you'll learn how to build and maintain a strong online presence, strategically promote yourself (and your organization) to others, effectively network, and authentically promote yourself without hesitation.

Course Syllabus: 

  1. Introduction 
  2. The Great Exhilarator
  3. Telling Stories Is Human
  4. Action 1: Identify Your Brand Perception
  5. Action 2: Discover Your Reason For Being
  6. Action 3: Articulate Your Value Proposition
  7. Action 4: Select Your Channel Mix
  8. Action 5: Complete Your Social Profiles
  9. Action 6: Create A Personal Website
  10. Action 7: Practice Social Listening
  11. Action 8: Engage Meaningfully
  12. Action 9: Build Thought Leadership
  13. Do Things, Tell People.
  14. Conclusion

This class is mostly for people who want to discover, articulate, express, and build their personal brands online.

But it’s just as valuable for those with relatively well-established presences, as it can serve as a refresher with new ideas and practical advice on how to improve.

To complete the class, you'll just need a computer, some paper, and your favourite writing utensil(s).

=> Enroll in the Do Things, Tell People class on Skillshare here.

2. Personal Branding: Creating a Strong Online Presence

Personal Branding: Creating a Strong Online Presence

Are you ready to create, strategize, launch and grow a personal brand? 

In this personal branding class on CreativeLive, instructor Dennis Yu shows you how to build a strong personal brand with content that people believe in, trust and want to consume.

The Chief Technology Officer of BlitzMetrics, Dennis Yu is a published author and an internationally recognized lecturer in Facebook Marketing.

He has spoken in 17 countries, spanning 5 continents including keynotes at L2E, Gultaggen and Marketo Summit.

In this class, he covers both strategies (overall map of how to get something done) and tactics (step-by-step tasks to achieve your goals) to grow your personal brand.

What you will learn:

  • How to create pillar and derivative content and outsource your content creation.
  • How to ensure that you maximize your content to resonate with your network.
  • How to organize your highest authority pieces of content into a topic wheel.
  • How to use a three-by-three personal goal sheet to establish your “why” and start producing relevant content for the right audience.
  • How to use mapping to establish quantifiable business goals for your personal brand.
  • The importance of Googling yourself to assess your content ranking.
  • How to boost posts for profit and to build authenticity in your field.
  • Create a Public Figure Page to build trust and authority for your brand.
  • Use Facebook Ads and boosting to amplify your brand.

This class is for all levels of experience and you can follow even if you don’t have a budget or a dedicated team.

Key course features: 

  • 52 Video lessons in HD
  • 4h 34m of class content
  • Exclusive bonus content
  • Lifetime access, anywhere, anytime
  • Streaming access on desktop and mobile browsers
  • Download and offline access with class purchase
  • Offline sync with iPhone & iPad apps
  • 100% satisfaction guarantee

=> Enroll in the Personal Branding course by Dennis Yu here.

3. Introduction to Personal Branding

Introduction to Personal Branding

Though the concept of personal branding isn't new, questions remain about how to create one and, more importantly, what it means to maintain and inhabit that brand.

This introductory personal branding course by the University of Virginia answers those questions.

In the course, instructor Kimberley R. Barker provides a warm, supportive atmosphere in which learners are encouraged to intensively explore themselves to identify their values and professional gifts. 

As you progress through the course, you will:

  • Understand both what personal branding means and what it means to inhabit your brand
  • Establish yourself on at least three social media platforms
  • Create a mission statement for your personal brand
  • Build a board of directors for your brand
  • Become familiar with the basics of digital security and reputation management
  • Create a system for on-going brand maintenance 

Course Syllabus:

  • Module 1: Introduction
  • Module 2: An Overview of Personal Branding
  • Module 3: Building Your Brand's Infrastructure 
  • Module 4: Establishing Your Brand's Digital Home: A Guide to Claiming Your Parts of the Web
  • Module 5: Creating Your Brand's Maintenance Plan
  • Module 6: Your Online Identity: How Reputation and Digital Privacy Affect Your Brand

Key course features:

Shareable Certificate

  • Earn a Certificate upon completion.

100% online

  • Start instantly and learn at your own schedule.

Flexible deadlines

  • Reset deadlines in accordance with your schedule.

Beginner Level

Approx. 6 hours to complete

  • Suggested pace: 3 weeks at 2 hours per week

=> Enroll in the Introduction to Personal Branding online course here

4. Personal Branding Master Course | Become The Go-To Person

Personal Branding Master Course | Become The Go-To Person

The Personal Branding Master Course is a course that will teach you how to position yourself as an expert in your niche.

This course is targeted towards aspiring entrepreneurs.

You will start from scratch (brainstorming your business idea) and follow a roadmap that will progressively lead you to your final destination: becoming the Go-To person in your field. 

You will learn how to: 

  • Find the right business idea
  • Position your business in the marketplace & in the mind of the consumers
  • Start a community, build it into a tribe and become the leader of this tribe
  • Develop a memorable visual identity
  • Create content that is gold to your audience with your mobile phone
  • Distribute the right kind of content on all the major platforms
  • Grow your authority by building social proof (testimonials, reviews, etc.)
  • Become a micro-influencer & get sponsored by brands
  • Build meaningful relationships online and develop a healthy network

Key course features: 

  • 8 hours on-demand video
  • 5 articles
  • Access on mobile and TV
  • Certificate of completion

=> Enroll in the Personal Branding Master Course on Udemy here.

5. Curate Your Personal Brand: Maximize Impact and Career Opportunities

Curate Your Personal Brand: Maximise Impact and Career Opportunities

Branding is typically associated with – and studied within the context of - organizations, products and services.

Personal brands are frequently overlooked or even dismissed, although ultimately it is your personal brand that influences career choices, shapes behaviours and professional practice.

Curate Your Personal Brand is a course on edX that will walk you through the steps you need to create a consistent personal brand, and define how you want to be seen in the digital space and beyond.

Course Syllabus: 

  • Module 1: What is Branding? 
  • Module 2: Your Values
  • Module 3: Your Brand Audit
  • Module 4: Your USP (Unique Selling Proposition) and Topic Wheel
  • Module 5: Tell Your Brand Story with Authenticity
  • Module 6: Develop your Brand Strategy
  • Module 7: Execute Your Personal Brand Strategy
  • Module 8: Pitfalls and Cautionary Tales

Overall, this course will help you explore and reflect on your values, define your personal archetype, and discuss language that suits your unique brand.

At the end of the course, you will have a tangible strategy they can use to build your personal brand across multiple platforms.

Key course features: 

  • Length: 10 Weeks
  • Level: Introductory
  • Effort: 2-4 hours per week
  • Course Type: Instructor-led on a course schedule
  • Shareable certificate available upon completion

=> Enroll in the Curate Your Personal Brand course on edX here.

6. Personal Branding: Crafting Your Social Media Presence

Personal Branding: Crafting Your Social Media Presence

Over the past decade, Kate has grown her blog Wit & Delight to more than 3 million readers and expanded into a product line, brand consultancy, and more.

What's behind her success?

A thoughtful, strategic approach to personal branding.

In this 65-minute Skillshare class, she explores the evolution of her blog to explain why an authentic personal brand is important — and how to optimize yours for what you want, who you are, and what success means to you.

Course Syllabus: 

  1. Introduction 
  2. What is a Personal Brand?
  3. Defining Your Purpose
  4. Purpose Worksheet
  5. Purpose Worksheet II
  6. Defining Your Character
  7. Character Worksheet
  8. Defining Your Content
  9. Creating Engaging Content
  10. Defining Your Channels
  11. Channels Worksheet
  12. Channels Worksheet II
  13. Conclusion 
  14. What's Next?

Each short lesson in this class is filled with data and experience as well as specific strategies and examples.

This is one of the best personal branding courses for content creators since it places a special focus on social media and keeps everything tactical.

=> Enroll in "Personal Branding: Crafting Your Social Media Presence".

7. Personal Branding for Creative Professionals

Personal Branding for Creative Professionals

Looking to learn how to position yourself in the market as a creative professional?

This personal branding class on CreativeLive is for you.

The class instructor is Dorie Clark, former presidential campaign spokeswoman and marketing strategy consultant for clients such as Google, Microsoft, Yale University, Fidelity, and the World Bank.

In the course, Dories walks you through the skills you need to build an online and offline brand, presence, and portfolio.

You’ll create strategies for connecting with the right people at the right time and learn how to use those connections to nurture and grow your brand.

You'll also discover tips on how to make the most of interviews, introductions, webinars, and more.

Key course features:

  • 20 Video lessons in HD
  • 10h 38m of class content
  • Exclusive bonus content
  • Lifetime access, anywhere, anytime
  • Streaming and offline access on desktop and mobile
  • Offline sync with iPhone & iPad apps
  • 100% satisfaction guarantee

=> Enroll in "Personal Branding for Creative Professionals" here

Final Thoughts

Hopefully this list of the best personal branding courses has helped you discover resources to enhance your personal and professional image.

When you work on developing your personal brand, you'll increase your confidence, strengthen your credibility, and even open up opportunities that you never knew existed before!


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